The Willpower Instinct

Willpower is taught at Stanford! This course is insanely popular among students—all want to strengthen their willpower. But until now there hasn’t been a teacher who would make a scientifically grounded course on this topic, dig through others’ research, and conduct their own. Everything to prove that this skill can be trained—and to teach everyone willing the techniques for developing it.

This instructor became psychologist, PhD Kelly McGonigal—who later wrote the book The Willpower Instinct, which we published under the title “Willpower.” She was the one who brought the idea of a willpower training course to the campus of the world’s #1 business school, developed it, and has been teaching it ever since, receiving thanks from students and many teaching awards.