The Advantage: Why Organizational Health Trumps Everything Else in Business

The book convincingly argues that corporate culture matters far more than strategy, finances, and the markets where the company operates. The author describes what organizational culture contributes to long-term business success and explains how to change the stereotypes that have formed in this field. This process requires significant effort from company owners, but as a result, leaders become those who keep an eye on the company’s “corporate health,” because this unique advantage can’t be copied.

At the core of the book is the author’s many-year experience as one of the leading thinkers in the field of business. He describes in detail the tools needed for serious and interesting work.