My Career: Office Game Rules for Zoomers

A talented young specialist and a strict corporate hierarchy—can these coexist?

Business trainer and methodologist Alexey Karuna, who has worked with the largest companies, explains how Generation Z and Alpha can find their place in the world of business correspondence, regulations, and constant pressure.

Alexey Karuna is a business trainer, a methodologist for educational programs, and an expert in Generations Z and Alpha. For more than seven years he has collaborated with major organizations: he designs corporate universities, develops training for executives, and supports teams during periods of change and transformation.

You’ve probably heard phrases like: “You’re lazy and addicted to your phones,” “You don’t recognize hierarchy,” “You don’t know how to write business emails—you just want to sit in chats and work remotely!”

Every day, young strong employees face a corporate “state”: hierarchy, unwritten rules, competing interests, difficult feedback, internal politics, and pressure. As a result, many end up in one of two extremes: they try to completely adapt and “disappear” into the system—or quickly resign without ever figuring out what laws the corporate environment actually follows.

This book is written based on practice, not external observations. It brings together management experience, corporate psychology, and real cases. There’s no arguing about which generation is “better,” and no abstract generational theory. Instead, you’ll find clear basic mechanics: how corporate culture works and what to do so you don’t lose yourself—and your results—in it.

You’ll learn how to:
• build a professional dialogue with your manager;
• handle pressure and conflicts while keeping your position;
• find allies and mentors;
• grow horizontally when promotion isn’t possible yet;
• notice in time that your development has stalled and make a balanced decision to leave;
• preserve your reputation and influence when moving to another company.

Inside, you’ll find step-by-step algorithms, ready-to-use speech templates, checklists, self-adjustment tools, and models that you can apply right away.