'1 of 10': A Simplification Strategy for Sustainable Business Development

A practical book on an entrepreneurial approach to management, built on the idea: identify what’s key and cut out the rest without regret.

Li Jiang, drawing on 30 years of running companies and nearly 20 years of teaching management, formulates the management philosophy “choose one—give up nine.” He clearly shows that the core of any business activity boils down to seven areas: strategy, value, organization, product, customer, marketing, and finance. In each of them, at the start it’s important to define priorities and focus on them, removing the secondary—the useless, and sometimes even distracting.

By following the principle of “choosing one and giving up nine,” the reader can sharpen focus, free up time and resources, improve results, and reduce costs. This method develops managerial thinking and helps build sustainable company growth, where decisions are made consciously and efforts are directed toward what truly matters.

Who this book is for:
— Owners and managers of small and medium businesses who are responsible for both strategy and day-to-day operations.
— Those who are drowning in a stream of tasks and are looking for a clear route to growth.
— Those who make key decisions but regularly face uncertainty.