No B.S. Social Media Marketing

"What makes quality SMM different from what 99% of companies do? Mostly, because there is no room here for boasting about your company size, for focusing on the number of likes, and other “vanity” metrics. Dan Kennedy, a multi-millionaire entrepreneur and author of the bestseller "Hard Management," and Kim Welsh-Phillips (owner of a large SMM agency) talk about how quality SMM is always about money. It’s finally time to learn how to earn real money with the help of social networks. In this audio book you will learn: – how to switch your SMM from the run-of-the-mill production of likes to an active conversion tool mode; – how to stop drowning social networks in money and at the same time expand your company’s audience; – how to create the perfect lead magnet and turn cold traffic into real customers; – how to adequately collect and analyze the results of your marketing activity. This essential knowledge is for all company owners and managers who want to get real returns from working in social media."