Psychonomics: How to Convert Knowledge of Human Relations into Money

Asset prices change under the influence of human actions. Market crashes happen because of people’s behavior. Market panic is caused by human nature. Success in investing depends more on human behavior than on financial knowledge. However, many people ignore this fact, focusing on fundamental analysis and portfolio diversification, yet forgetting that the person and their psychology are the central link in the financial system.

— How not to fall into the traps of clever sellers?

— How to reduce financial anxiety?

— How to stay calm during market shocks?

Anar Babaev, an entrepreneur and marketer, managed to deal with internal fears and overcome financial crises. In his book, he shares his personal experience and offers practical advice to help you better understand the psychology of money.