Psychology of Personal Brand Creation
15 hrs. 25 min.
Author
Valentina Gorchakova
Author
Valentina Gorchakova
Narrator
Valentina Gorchakova
Narrator
Valentina Gorchakova
Description
We offer you an audiobook by the well-known psychologist and image consultant Valentina Gorchakova, “The Psychology of Creating a Personal Brand.”
What is personal branding? Is it possible to stand out from competitors, to enter the system of modern marketing communications while being perceived by others as a brand? It’s possible, the author assures us. A significant part of today’s management is the work of creating a brand. A brand forms added value, a premium price, trust, reliability, and recognition.
This book is necessary for everyone who wants to be represented in public consciousness, who exercises social power and influence, who understands the complex laws of business and politics.
You are not born as a brand—you become one.
What is personal branding? Is it possible to stand out from competitors, to enter the system of modern marketing communications while being perceived by others as a brand? It’s possible, the author assures us. A significant part of today’s management is the work of creating a brand. A brand forms added value, a premium price, trust, reliability, and recognition.
This book is necessary for everyone who wants to be represented in public consciousness, who exercises social power and influence, who understands the complex laws of business and politics.
You are not born as a brand—you become one.
10:09
00-00-predislovie
05:24
01-01-01-personalnyy-brend-segodnya
06:16
01-01-02-personalnyy-brend-segodnya
06:32
01-01-03-personalnyy-brend-segodnya
06:13
01-01-04-personalnyy-brend-segodnya
05:30
01-01-05-personalnyy-brend-segodnya
04:38
01-01-06-personalnyy-brend-segodnya
06:00
01-02-01-metodologiya-imidzha-brend-persony
07:23
01-02-02-metodologiya-imidzha-brend-persony
06:04
01-02-03-metodologiya-imidzha-brend-persony
04:58
01-02-04-metodologiya-imidzha-brend-persony
03:50
01-02-05-metodologiya-imidzha-brend-persony
06:45
01-03-01-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
04:48
01-03-02-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
06:33
01-03-03-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
06:06
01-03-04-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
05:29
01-03-05-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
06:42
01-03-06-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
05:08
01-03-07-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
04:16
01-03-08-imidzh-kak-sistema-sovpadayuschih-ozhidaniy
07:16
01-04-01-zakony-imidzhevoy-kommunikatsii
06:11
01-04-02-zakony-imidzhevoy-kommunikatsii
06:13
01-04-03-zakony-imidzhevoy-kommunikatsii
06:05
01-05-01-imidzhevaya-kompozitsiya
06:21
01-05-02-imidzhevaya-kompozitsiya
05:05
01-05-03-imidzhevaya-kompozitsiya
06:04
01-05-04-imidzhevaya-kompozitsiya
03:49
01-05-05-imidzhevaya-kompozitsiya
05:27
01-06-01-pravila-imidzhevoy-kompozitsii
07:17
01-06-02-pravila-imidzhevoy-kompozitsii
04:51
01-06-03-pravila-imidzhevoy-kompozitsii
05:13
01-06-04-pravila-imidzhevoy-kompozitsii
05:25
01-07-01-otsenka-imidzha
05:17
01-07-02-otsenka-imidzha
06:33
01-07-03-otsenka-imidzha
03:22
01-07-04-otsenka-imidzha
07:50
01-07-05-otsenka-imidzha
06:36
01-08-01-politicheskiy-brend
05:47
01-08-02-politicheskiy-brend
05:38
01-08-03-politicheskiy-brend
05:42
02-01-01-harizmatichnost-i-liderstvo
07:02
02-01-02-harizmatichnost-i-liderstvo
05:36
02-01-03-harizmatichnost-i-liderstvo
03:30
02-01-04-harizmatichnost-i-liderstvo
05:30
02-01-05-harizmatichnost-i-liderstvo
04:38
02-01-06-harizmatichnost-i-liderstvo
03:52
02-01-07-harizmatichnost-i-liderstvo
04:38
02-01-08-harizmatichnost-i-liderstvo
05:00
02-02-01-tsvet-v-strukture-personalnogo-brenda
06:33
02-02-02-tsvet-v-strukture-personalnogo-brenda
06:47
02-02-03-tsvet-v-strukture-personalnogo-brenda
05:52
02-02-04-tsvet-v-strukture-personalnogo-brenda
06:40
02-02-05-tsvet-v-strukture-personalnogo-brenda
06:00
02-02-06-tsvet-v-strukture-personalnogo-brenda
06:05
02-02-07-tsvet-v-strukture-personalnogo-brenda
04:16
02-02-08-tsvet-v-strukture-personalnogo-brenda
04:55
02-03-01-simvolika-personalnogo-brenda
05:50
02-03-02-simvolika-personalnogo-brenda
05:55
02-03-03-simvolika-personalnogo-brenda
05:44
02-03-04-simvolika-personalnogo-brenda
03:57
02-03-05-simvolika-personalnogo-brenda
04:23
02-03-06-simvolika-personalnogo-brenda
06:19
02-04-01-golos-v-personalnom-brendinge
06:20
02-04-02-golos-v-personalnom-brendinge
05:59
02-04-03-golos-v-personalnom-brendinge
05:22
02-04-04-golos-v-personalnom-brendinge
05:58
02-05-01-odezhda-i-samoprezentatsiya-persony-brenda
06:32
02-05-02-odezhda-i-samoprezentatsiya-persony-brenda
07:03
02-05-03-odezhda-i-samoprezentatsiya-persony-brenda
05:09
02-05-04-odezhda-i-samoprezentatsiya-persony-brenda
06:26
02-05-05-odezhda-i-samoprezentatsiya-persony-brenda
04:59
02-05-06-odezhda-i-samoprezentatsiya-persony-brenda
04:14
02-05-07-odezhda-i-samoprezentatsiya-persony-brenda
07:06
03-01-tehnologiya-konstruirovaniya-imidzha
05:21
03-02-tehnologiya-konstruirovaniya-imidzha
05:30
03-03-tehnologiya-konstruirovaniya-imidzha
06:49
03-04-tehnologiya-konstruirovaniya-imidzha
05:54
03-05-tehnologiya-konstruirovaniya-imidzha
07:02
03-06-tehnologiya-konstruirovaniya-imidzha
04:36
03-07-tehnologiya-konstruirovaniya-imidzha
06:17
03-08-tehnologiya-konstruirovaniya-imidzha
05:55
03-09-tehnologiya-konstruirovaniya-imidzha
04:39
03-10-tehnologiya-konstruirovaniya-imidzha
06:45
03-11-tehnologiya-konstruirovaniya-imidzha
05:41
03-12-tehnologiya-konstruirovaniya-imidzha
04:15
03-13-tehnologiya-konstruirovaniya-imidzha
05:14
03-14-tehnologiya-konstruirovaniya-imidzha
06:13
03-15-tehnologiya-konstruirovaniya-imidzha
05:56
03-16-tehnologiya-konstruirovaniya-imidzha
03:19
03-17-tehnologiya-konstruirovaniya-imidzha
07:16
04-00-materialy-dlya-kouchinga
05:12
04-01-01-imidzh-kak-formula-uspeha
04:29
04-01-02-imidzh-kak-formula-uspeha
06:08
04-01-03-imidzh-kak-formula-uspeha
04:24
04-01-04-imidzh-kak-formula-uspeha
04:04
04-01-05-imidzh-kak-formula-uspeha
05:16
04-01-06-imidzh-kak-formula-uspeha
04:11
04-01-07-imidzh-kak-formula-uspeha
05:05
04-01-08-imidzh-kak-formula-uspeha
06:06
04-01-09-imidzh-kak-formula-uspeha
07:54
04-01-10-imidzh-kak-formula-uspeha
08:13
04-01-11-imidzh-kak-formula-uspeha
04:52
04-01-12-imidzh-kak-formula-uspeha
04:49
04-01-13-imidzh-kak-formula-uspeha
04:37
04-02-01-obraznoe-pereprogrammirovanie
05:04
04-02-02-obraznoe-pereprogrammirovanie
07:00
04-02-03-obraznoe-pereprogrammirovanie
05:17
04-02-04-obraznoe-pereprogrammirovanie
04:40
04-02-05-obraznoe-pereprogrammirovanie
06:19
04-02-06-obraznoe-pereprogrammirovanie
03:54
04-02-07-obraznoe-pereprogrammirovanie
03:38
04-02-08-obraznoe-pereprogrammirovanie
04:40
04-02-09-obraznoe-pereprogrammirovanie
05:08
04-02-10-obraznoe-pereprogrammirovanie
04:47
04-02-11-obraznoe-pereprogrammirovanie
05:32
04-02-12-obraznoe-pereprogrammirovanie
04:25
04-02-13-obraznoe-pereprogrammirovanie
03:46
04-02-14-obraznoe-pereprogrammirovanie
04:46
04-02-15-obraznoe-pereprogrammirovanie
04:17
04-02-16-obraznoe-pereprogrammirovanie
05:59
04-02-17-obraznoe-pereprogrammirovanie
06:07
04-02-18-obraznoe-pereprogrammirovanie
06:21
04-02-19-obraznoe-pereprogrammirovanie
05:09
04-02-20-obraznoe-pereprogrammirovanie
06:32
04-02-21-obraznoe-pereprogrammirovanie
04:03
04-02-22-obraznoe-pereprogrammirovanie
04:16
04-02-23-obraznoe-pereprogrammirovanie
06:19
04-02-24-obraznoe-pereprogrammirovanie
06:06
04-02-25-obraznoe-pereprogrammirovanie
07:39
04-02-26-obraznoe-pereprogrammirovanie
04:41
04-02-27-obraznoe-pereprogrammirovanie
04:52
04-02-28-obraznoe-pereprogrammirovanie
03:12
04-02-29-obraznoe-pereprogrammirovanie
05:22
04-02-30-obraznoe-pereprogrammirovanie
05:00
04-02-31-obraznoe-pereprogrammirovanie
04:06
04-02-32-obraznoe-pereprogrammirovanie
04:46
04-02-33-obraznoe-pereprogrammirovanie
03:37
04-02-34-obraznoe-pereprogrammirovanie
03:34
04-02-35-obraznoe-pereprogrammirovanie
05:59
04-02-36-obraznoe-pereprogrammirovanie
05:38
04-02-37-obraznoe-pereprogrammirovanie
05:56
04-02-38-obraznoe-pereprogrammirovanie
05:52
04-02-39-obraznoe-pereprogrammirovanie
05:09
04-02-40-obraznoe-pereprogrammirovanie
04:35
04-02-41-obraznoe-pereprogrammirovanie
06:33
04-02-42-obraznoe-pereprogrammirovanie
05:24
04-02-43-obraznoe-pereprogrammirovanie
06:07
04-02-44-obraznoe-pereprogrammirovanie
07:17
04-02-45-obraznoe-pereprogrammirovanie
03:58
04-02-46-obraznoe-pereprogrammirovanie
06:12
04-02-47-obraznoe-pereprogrammirovanie
04:53
04-02-48-obraznoe-pereprogrammirovanie
04:16
04-02-49-obraznoe-pereprogrammirovanie
05:50
04-02-50-obraznoe-pereprogrammirovanie
06:07
05-01-slovar-arhetipov-kollektivnogo-bessoznatelnogo
07:07
05-02-slovar-arhetipov-kollektivnogo-bessoznatelnogo
06:35
05-03-slovar-arhetipov-kollektivnogo-bessoznatelnogo
07:22
05-04-slovar-arhetipov-kollektivnogo-bessoznatelnogo
07:19
05-05-slovar-arhetipov-kollektivnogo-bessoznatelnogo
06:56
05-06-slovar-arhetipov-kollektivnogo-bessoznatelnogo
07:03
05-07-slovar-arhetipov-kollektivnogo-bessoznatelnogo
07:30
05-08-slovar-arhetipov-kollektivnogo-bessoznatelnogo
07:36
05-09-slovar-arhetipov-kollektivnogo-bessoznatelnogo
06:26
05-10-slovar-arhetipov-kollektivnogo-bessoznatelnogo
03:37
05-11-slovar-arhetipov-kollektivnogo-bessoznatelnogo
