Sergey Dennikov possesses an undeniable talent: he invents various ways of manipulating people, which unscrupulous politicians, mass-media owners, advertisers, and other influential figures affecting the minds and behavior of trusting Russians eagerly use for their own purposes in exchange for a generous fee. As a result of a dramatic plot twist, Sergey falls into the trap of his own gift… The novel is written with venom and wit, in a pure and supple Russian language rarely encountered in our contemporary literature.