30-Second Theories

Chaos theory, unification—or the theory of everything; relativity; Schrödinger’s cat; and the laws of motion? Of course you know what all this is. That is—you’ve certainly heard of it. But do you know enough to chat about it over dinner or impress people with your erudition?

The book “Scientific Theories in 30 Seconds” applies a revolutionary approach that explains 50 of the most significant and unbelievable scientific theories. We asked leading specialists in their fields to forget their professional slang for a moment and explain the most complex theories in half a minute—using only 2 pages, 300 words, and a picture. Perhaps time is a relative concept—but it is incredibly valuable in our world, which seems to spin faster and faster.

In one book, you will get acquainted with the work of our leading scientists and understand the key points of our harmonious Universe. And all this—faster than you can scratch behind your ear.

The book’s editor, Paul Parsons, is a former editor of the BBC Focus magazine. He wrote science journalism for publications ranging from The Daily Telegraph to FHM. His book “The Science of Doctor Who” was one of the 12 books on the 2007 list of the Royal Society’s science books award.