The most detailed guide to the profession of a project manager in the realities of Russia.
Vladimir Zavertaylov—founder and head of the scrum studio “Sibiriks,” which is included in the Top 10 web studios in the country—explains how to set up management for your own digital production and effectively run a project, even if the digital work is performed by contractors. He also shows how to grow in the profession by relying on product approaches and better understanding business needs.
From the book, you will learn:
– how kanban differs from scrum, and what role agile plays here;
– how to organize work with designers when it seems impossible to manage them;
– what to choose: an in-house team or outsourcing, and how to arrange technical support;
– how time estimates are formed and what signs indicate they are overestimated;
– what decomposition is, why it’s needed, and how it helps the project;
– how to calculate the project’s economics: plan operating expenses and break down the product’s P&L.