In front of you is a step-by-step author’s guide by Viktor Eliseev that will help you quickly figure out the tools of self-marketing and make your name earn money.
What is a personal brand and what is its power? What are the 10 commandments of a personal brand? How to recognize your strengths? How to set up networking in an aikido style? How to speak in front of a large audience if you’re an introvert? How to monetize a personal brand? You’ll find the answers to all these questions in this book.
Viktor Eliseev is an expert with 25 years of experience in marketing, media, and PR. Doctor of Business Administration at Swiss Business School.