“Don’t even try!”, “Not yet!”, “It won’t work!”, “It’s beyond you!”… These internal prohibitions are fears that prevent you from living life to the fullest. Jim Lawless, a well-known business trainer and motivational speaker, calls them “Tigers.” He formulated 10 rules to help you tame fear and tested them on his own experience.
By following these principles, you’ll stop obeying your anxieties and start setting the direction of your own life. You’ll be able to move closer to the reality you’ve long dreamed of: more mindful, clear, and rich. Bring your bold plans to life, overcome personal barriers, step beyond the familiar, and set positive changes in motion.
Lawless’s approach is especially useful when you need to:
– reach out to influential people for support;
– build rapport with those who are hostile toward you;
– attract strong, talented specialists to a project;
– deal with the fear of public failure or financial loss;
– maintain motivation during difficult periods.
Jim Lawless used these rules in his own business, leading the group Taming Tigers; at board meetings of major companies; at the racetrack and during free-diving training. In the book, he shares personal experience and provides stories of clients who applied the 10 rules in practice. The author is convinced: the ability to endure fear and discomfort is a skill that can be developed.