50 Mistakes That Will Kill Your Startup

Creating your own corporation, building a loyal team, becoming a media personality—that’s the goal of all startupers. How to achieve it? The book’s authors, leading Russian internet experts and founders of several companies, drawing on their experience, will help future entrepreneurs avoid many mistakes at the start. After reading, you’ll be able to rationally assess the resources needed to launch, learn how to delegate tasks, work with complex clients, and negotiate with any partners. From the very beginning you’ll make the company media-visible and promote your brand. You’ll avoid the typical miscalculations of beginners and move forward much faster than your competitors.

The book will be useful for entrepreneurs, business owners who build their personal brand. And also for startupers, students, PR professionals, and anyone interested in business and organizational issues.