50 Business Models of the New Economy: Lessons from Unicorn Companies

Many dream of their own business, few make it to actually creating it, and only a handful manage to reach an evaluation of a billion dollars. We’re used to thinking in terms of constraints, not possibilities.

In this book, the authors—serial entrepreneurs—describe 50 successful business models that emerged over the past ten years. You’ll figure out how the creators of unicorn companies broke the established order across different industries, what trends they seized, how they themselves earn money, and why customers love them. And you’ll understand that becoming a unicorn depends first of all on being ready to act immediately at the moment you find yourself in the right place at the right time.