The book will help you understand the variety of modern specialties and choose the one that matches your inclinations and interests, while also opening up the best prospects for career growth and a decent income. You will find descriptions of the one hundred most in-demand professions. Particular attention is given to comparatively new fields that are popular with young people: web design, logistics, merchandising, marketing, advertising, and others. In addition to an overview of the professions, the publication also examines the psychological foundations of career choice. The book is intended for high school students, their parents, and everyone who is thinking about professional self-determination; it will also be useful for psychologists and educators working with teenagers and young people.