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Net Positive: How Courageous Companies Thrive by Giving More Than They Take

Net Positive: How Courageous Companies Thrive by Giving More Than They Take

13 hrs. 31 min.
Description
Paul Polman is the CEO of Unilever from 2009 to 2019. He increased his shareholders’ income by 300%. Under his leadership, the company ranked #1 in the world for sustainability for 11 years in a row.

Andrew Winston is a leading business consultant and one of the most widely read writers in the world. His books “From the Green to the Gold” and “The Big Pivot” have been translated into 7 languages and sold more than 150,000 copies.

Capitalism is broken. The “profit here and now” principle no longer works. The authors of this book convincingly explain what mechanisms drive the “best system in human history” toward an inevitable collapse. And at the same time, they propose an alternative formula for business survival and prosperity in a changed world. It involves a complete overhaul of the company’s core values, a rethinking of attitudes toward the process of enrichment, and toward how businesses interact with customers, society, and the environment.

Listen to the book to find out:

• what led humanity to a humanitarian and financial catastrophe;

• where one of the chief prophets of capitalism, Milton Friedman, went wrong;

• what “elephants” corporations have grown while chasing quick profits;

• whether economic success can be measured not in GDP, but in gross national happiness;

• what “absolute positivity thinking” is;

• how businesses can earn by making the world better—and why this is no longer a utopia.
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1:38:30
01 Предисловия
44:52
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