The Consumer Society

“The Consumer Society” — a worldview explosion from the intellectuals of the whole world!

Jean Baudrillard (1929–2007) — the inventor of the terms “hyperreality” and “simulacra,” the “great provocateur” of modern philosophy, author of works that completely changed the very way people think about life in today’s society. One of the most significant thinkers of the postmodern era, whom many researchers, in essence, consider nothing less than the “father-creator” of postmodern philosophy. Politics and economics, culture and mass media, art and even fashion—these are only a few of the things Baudrillard managed to radically influence, willingly or not.

The consumer society is a society of self-deception—chasing an meaningless and unconscious illusion of happiness. A society in which the very need to consume has long become an irrational goal in itself. In the “beauty industry,” the female body is equated with a “product,” and the “philosophy of success” devalues human individuality.

Baudrillard’s work, published in 1970, literally blew up the way young intellectuals around the world felt about life. Today, the absolute fairness of this audiobook is proven daily by the life of modern civilized countries— with its downshifting and “conscious consumption,” rejection of the “cult of luxury,” a return to non-material values, the rise of feminism, and even the slow death of both the “high fashion industry” and the “beauty industry.”