Harvard Business Review is the world’s leading business magazine. In a new collection from the “HBR: 10 Best Articles” series, the most important materials of the journal are compiled—dedicated to corporate culture. Corporate culture is not so easy to understand, and usually it’s difficult to measure, yet it is one of the most crucial components of success for any company. The authors of this collection—recognized experts in organizational culture and behavior, management, and psychology—explain why without analyzing corporate culture no changes in an organization are possible, and they offer advice on developing corporate culture.
The authors describe in detail how to create a culture of trust in a company, overcome employee passivity and increase their satisfaction with their work, develop an innovation culture, and create an atmosphere of openness. The ideas, advice, and strategies from this collection will help leaders understand how their corporate culture works, when it needs to be changed, and how to control the process of transformation. Only by assessing how culture affects their business will managers be able to bring about change and build organizations that thrive even in the hardest times.