Good to Great

10 hrs. 59 min.

Language Russian

Author Jim Collins

Narrator Artem Stepanov

Description

Why Some Companies Make the Leap... and Others Don’t
Jim Collins’s book «Good to Great» is included in the rankings of the best business books compiled by Forbes and Harvard Business Review. This audiobook tells how a good company can become great. It is based on the results of a large-scale analysis of the development of the most successful long-lived companies (Gillette, Kimberly-Clark, Philip Morris, Wells Fargo, etc.) that made the transition from good results to outstanding ones: thus, investments made in these companies in 1965 would have increased 471 times by 2000. The consistent implementation of the ideas and concepts set out here will help almost any organization radically improve its performance and achieve truly outstanding results.