They Don't Sell? They Will! Everything About Managing a Sales Department
5 hrs. 33 min.
Language
Russian
Author
Svetlana Ivanova
Author
Svetlana Ivanova
Narrator
Maria Ermakova
Narrator
Maria Ermakova
Description
Proper management of a sales department is the key to commercial success for any organization. HR guru Svetlana Ivanova covers the full cycle of working with salespeople: from forming a clear idea of who you need in the department and choosing the optimal candidates to managing, motivating, developing, and correcting employees’ problematic behavior.
In this audiobook everything is extremely practical: a necessary minimum of theory and many assignments, exercises, and case studies to help you at work. It also describes a new typology based on key personality traits. You’ll learn who is best suited for the role of a salesperson and how to work with employees who, at first glance, don’t seem like they fit sales. Implement Svetlana’s methodology and all your employees will start selling successfully.
In this audiobook everything is extremely practical: a necessary minimum of theory and many assignments, exercises, and case studies to help you at work. It also describes a new typology based on key personality traits. You’ll learn who is best suited for the role of a salesperson and how to work with employees who, at first glance, don’t seem like they fit sales. Implement Svetlana’s methodology and all your employees will start selling successfully.
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